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Editorial Policy →
Group: Creator Control (30% Weight)30 of 33 Agencies Score 10

Content ownership & approval

“Does the creator retain 100% copyright ownership and pre-distribution approval over all photos, videos, and custom requests?”

Why This Matters to Creators

Predatory contracts can claim perpetual licenses to creator likenesses or publish explicit material without explicit consent.

Scoring Guide for This Criterion

Score: 10 Points

Explicitly confirms 100% creator copyright ownership and mandatory creator approval for posted content.

30 agencies (91%)
Score: 5 Points

Mentions content approval or ownership vaguely without full contractual clarity.

0 agencies (0%)
Score: 0 Points

No statement regarding content ownership or approval rights.

3 agencies (9%)

Full Compliance (Score 10) — 30 Agencies

Published and complete terms

Creator retains 100% copyright ownership and sign-off

“You retain all intellectual property rights and grant only a revocable display license.”
Country: United StatesFull Review →

Creator retains complete copyright and sign-off

“You retain 100% ownership of your content and must approve all custom sales.”
Country: United StatesFull Review →

Full creator copyright retention

“You hold all intellectual property rights and grant only a revocable display license.”
Country: GermanyFull Review →

Creator retains 100% content rights

“You own all your media. We never repurpose or claim ownership.”
Country: United StatesFull Review →

Creator owns 100% of all content

“You retain full copyright and ownership over every photo and video.”
Country: United StatesFull Review →

Creator retains copyright

“El creador es el unico dueno de los derechos de autor de su contenido.”
Country: MexicoFull Review →

Full creator IP ownership

“You retain all rights and copyright to your photos and videos.”
Country: United States (DACH market)Full Review →

100% creator ownership

“You retain 100% intellectual property ownership.”
Country: United StatesFull Review →

Creator owns 100% of media

“100% content ownership remains with the talent.”
Country: United StatesFull Review →

Creator owns 100% content

“100% intellectual property remains with talent.”
Country: United KingdomFull Review →

Creator owns 100% content

“You maintain 100% rights and copyright.”
Country: United StatesFull Review →

Full creator IP ownership

“You own all content 100%.”
Country: GlobalFull Review →

Full creator IP ownership

“You retain all intellectual property.”
Country: United StatesFull Review →

Full creator IP ownership

“You retain all intellectual property rights.”
Country: SwitzerlandFull Review →

Full creator IP ownership

“You own all content 100%.”
Country: United StatesFull Review →

Full creator IP ownership

“Vous restez proprietaire a 100% de vos contenus.”
Country: FranceFull Review →

Full creator IP ownership

“You retain all intellectual property.”
Country: United KingdomFull Review →

Creator retains content ownership

“Creators retain all copyright ownership.”
Country: United StatesFull Review →

Full creator IP ownership

“You retain all intellectual property.”
Country: United KingdomFull Review →

Full creator IP ownership

“You retain all intellectual property.”
Country: AustraliaFull Review →

Full creator IP ownership

“You retain all intellectual property.”
Country: SwitzerlandFull Review →

Full creator IP ownership

“Creator retains 100% intellectual property.”
Country: United StatesFull Review →

Full creator IP ownership

“Creator retains 100% intellectual property.”
Country: United StatesFull Review →

Full creator IP ownership

“Creator retains 100% intellectual property.”
Country: United States (DACH market)Full Review →

Full creator IP ownership

“Creator retains 100% intellectual property.”
Country: United KingdomFull Review →

Full creator IP ownership

“Creator retains 100% intellectual property.”
Country: CanadaFull Review →

Full creator IP ownership

“Creator retains 100% intellectual property.”
Country: United StatesFull Review →

Full creator IP ownership

“Creator retains 100% intellectual property.”
Country: GlobalFull Review →

Full creator IP ownership

“Creator retains 100% intellectual property.”
Country: United KingdomFull Review →

Full creator IP ownership

“Creator retains 100% intellectual property.”
Country: United StatesFull Review →

Unpublished / Withheld (Score 0) — 3 Agencies

Not stated on public website
Cite This Research

"OF Verify (Methodology v1.0)." OF Verify Research, Index Date: 2026-10-31. Retrieved from https://ofverify.com. Methodology v1.0 under CC BY 4.0.

Methodology: v1.0•Index Date: 2026-10-31•Recheck Interval: 90 Days•License: CC BY 4.0 (Open Data)