Named leadership (full names)
“Are the agency founders, directors, or executive leadership publicly identified with verified full names?”
Why This Matters to Creators
Anonymous founders evade personal and professional accountability when creators are mistreated.
Scoring Guide for This Criterion
At least one founder, CEO, or managing director named with verifiable first and last name.
First name only, initials, pseudonyms, or generic department heads without executive identity.
No team or leadership names published.
Full Compliance (Score 10) — 4 Agencies
Published and complete termsManaging partners named in full
“Co-founded by executive directors listed on the about page.”
Managing directors named with full legal names
“Vertreten durch die Geschaeftsfuehrer.”
Founders named in full
“Founded by managing partners listed on site.”
Directors named
“Executive directors listed in Swiss commercial register.”
Partial / Conditional (Score 5) — 22 Agencies
Vague or partial disclosuresFounder published with first name and initial
“Founded by Jonathan F.”
Founders named, titles listed
“Founded by leadership team highlighted on about page.”
Management team first names listed
“Founded and operated by dedicated talent managers.”
Managing partners named
“Dirigido por fundadores especializados en marketing digital.”
First names and management team
“Managed by founder team.”
Directors listed
“Executive directors listed on about page.”
First names only
“Founded by talent managers listed on site.”
Unpublished / Withheld (Score 0) — 7 Agencies
Not stated on public website"OF Verify (Methodology v1.0)." OF Verify Research, Index Date: 2026-10-31. Retrieved from https://ofverify.com. Methodology v1.0 under CC BY 4.0.